CC
Content Calendar
🔵 Stable🕐 updated 2026-06-08
🔷 SkillSpec L3
pm-gtm
Generate a structured content calendar for any brand, product, or creator. Use when asked for a content plan, editorial calendar, social media schedule, or weekly/monthly content strategy. Produces a calendar with topics, formats, channels, and copy hooks.
🗣 Say this to your agent
“Build me a 4-week content calendar for [brand]”“Create a social media plan for [product launch]”“Give me a monthly editorial calendar for my newsletter”“Plan my LinkedIn content for the next month”
What to give it
▸Brand or product name
▸Target audience — who are you trying to reach?
▸Primary content goal — awareness / lead gen / retention / thought leadership
▸Channels — e.g. LinkedIn, Instagram, newsletter, blog, X/Twitter
▸Cadence — daily / 3x per week / weekly / monthly
▸Timeframe — e.g. 4 weeks, Q2
▸Brand pillars or themes (optional) — optional — if not provided, derive 3 from the product description
✅ The bar it holds itself to
Every skill in this library self-verifies — these are this skill's own quality checks, straight from its definition.
✓Every week has balanced pillar distribution
✓No two consecutive posts have the same format on the same channel
✓Opening hooks are specific (no generic openers)
✓Formats match platform norms
✓Repurposing map covers all High Priority posts
⚠️ What it refuses to do
Do not fill the calendar with generic topic placeholders — every entry must have a specific, usable topic and hook
Do not stack the same pillar or format on consecutive days — variety is required
Do not produce opening hooks that start with "Did you know" or other cliché openers
Do not ignore channel norms — formats must match the platform (no long-form threads for Instagram)
Do not skip the repurposing map for High Priority posts
Install
npx pm-claude-skills add --agent claude # or codex · cursor · gemini · hermes
# or one-line MCP (every skill, any client):
claude mcp add pm-skills -- npx -y pm-claude-skills-mcpStart with
Related skills
🔌 Embed this skill
Drop this on your blog, docs, or site — it renders a "Run this skill" card:
<div data-pm-skill="content-calendar"></div>
<script src="https://mohitagw15856.github.io/pm-claude-skills/embed.js" async></script>💬 Discussion
Content Calendar is one of 1182 open-source professional AI agent skills — all SkillSpec L3.
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