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Viral Content Framework

🔵 Stable🕐 updated 2026-06-08 🔷 SkillSpec L3 pm-social

Build a framework for creating shareable, high-reach social media content. Use when asked to plan viral content, develop a shareable content strategy, create a hook writing system, or build a repeatable process for content that gets shared. Produces a platform-specific viral content framework with hook formulas, content structures, shareability triggers, and a content testing system.

▶ Run it free — no key needed 📝 Grade your existing draft View SKILL.md ↗

🗣 Say this to your agent

“Build a viral content framework for [brand / creator]”“Help me create shareable content for [platform]”“What makes content go viral on [LinkedIn / TikTok / Instagram]?”“Give me hook formulas and content structures for [niche]”“Build a repeatable system for creating high-reach content”

What to give it

Brand / creator name
Primary platform(s) — where are you trying to build reach? (LinkedIn, TikTok, Instagram, X/Twitter, YouTube)
Content niche / topic area — what is the content about?
Target audience — who are you trying to reach and what do they care about?
Content goal — what should high-reach content achieve? (followers / brand awareness / inbound leads / community / sales)
Current performance baseline — roughly how many impressions / shares / saves does a typical post get today?

✅ The bar it holds itself to

Every skill in this library self-verifies — these are this skill's own quality checks, straight from its definition.

Every hook uses a proven formula — no generic openers like "Today I want to talk about..."
Content structure chosen matches the platform and goal (save-bait on IG, thread on LinkedIn)
Each piece of content has one clear shareability trigger identified
Platform-specific rules are applied (e.g. no outbound links in LinkedIn post body)
Content bank has enough variety to test multiple angles before doubling down
Testing system is set up — 48-hour signal tracked for every post
CTA asks for a specific action, not a generic "like and share"

⚠️ What it refuses to do

Do not create a single generic framework — hook formulas and content structures must be platform-specific
Do not confuse reach with virality — high reach alone is not viral; content must drive sharing, saves, or resharing
Do not produce hook formulas without testing guidance — frameworks without a testing system produce one-off results
Do not ignore the shareability trigger — all content must have a clear reason why someone would send it to another person
Do not design hooks that work only once — the framework must be repeatable, not a collection of one-time tactics

Install

npx pm-claude-skills add --agent claude   # or codex · cursor · gemini · hermes
# or one-line MCP (every skill, any client):
claude mcp add pm-skills -- npx -y pm-claude-skills-mcp

Start with

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🔌 Embed this skill

Drop this on your blog, docs, or site — it renders a "Run this skill" card:

<div data-pm-skill="viral-content-framework"></div>
<script src="https://mohitagw15856.github.io/pm-claude-skills/embed.js" async></script>

💬 Discussion

Viral Content Framework is one of 1078 open-source professional AI agent skills — all SkillSpec L3. Try them all in the browser · ⭐ Star on GitHub · Browse the full catalog