What do I need to use Voice of Customer Program?

Objective; Existing feedback sources; Tools; Who consumes the output; Segments; Constraints.

Is Voice of Customer Program free to use?

Yes — run it free in the browser playground (no API key needed for the sponsored trial, or bring any provider key), or install it into Claude Code, Cursor, ChatGPT and more via npx pm-claude-skills. MIT-licensed and open source.

Voice of Customer Program

Q: How do I know the Voice of Customer Program output is good?

The skill verifies itself against its own quality checks: Every source has an owner and a path into one system; The taxonomy is simple enough to apply consistently; Analysis weights themes by revenue/segment, not just count; The loop is genuinely closed — customers hear back.

🔵 Stable🕐 updated 2026-07-01 🔷 SkillSpec L3 pm-pmm

Stand up a Voice of Customer (VoC) program that turns feedback into action. Use when asked to build a VoC program, design a customer feedback loop, consolidate feedback sources, or set up a closed-loop feedback process. Produces a VoC program design — objectives, feedback sources and channels, a taxonomy, collection and analysis cadence, closed-loop routing, ownership, and success metrics.

▶ Run it free — no key needed 📝 Grade your existing draft View SKILL.md ↗

🗣 Say this to your agent

“Set up a Voice of Customer program for our product”“Design a closed-loop feedback process across support, sales, and surveys”“Consolidate our feedback sources into one prioritized signal”“Build a VoC taxonomy and monthly readout”

What to give it

▸Objective — reduce churn, guide roadmap, improve NPS/CSAT, fix onboarding

▸Existing feedback sources — surveys, support tickets, sales/CS notes, reviews, interviews, community, product analytics

▸Tools — available (CRM, support, survey, analytics, a feedback tool)

▸Who consumes the output — product, CX, leadership

▸Segments — to track separately and any current metrics (NPS/CSAT baseline)

▸Constraints — team size, privacy, budget

✅ The bar it holds itself to

Every skill in this library self-verifies — these are this skill's own quality checks, straight from its definition.

✓Every source has an owner and a path into one system

✓The taxonomy is simple enough to apply consistently

✓Analysis weights themes by revenue/segment, not just count

✓The loop is genuinely closed — customers hear back

✓Success metrics prove the program changes the product

✓Ownership is unambiguous

⚠️ What it refuses to do

Do not collect feedback with no one accountable to act on it

Do not build a taxonomy so complex no one tags consistently

Do not rank purely by volume — a few high-value accounts matter

Do not skip the customer follow-up; silent VoC erodes trust

Do not treat VoC as a survey; it's every channel, continuously

Install

npx pm-claude-skills add --agent claude   # or codex · cursor · gemini · hermes
# or one-line MCP (every skill, any client):
claude mcp add pm-skills -- npx -y pm-claude-skills-mcp

Related skills

🔌 Embed this skill

Drop this on your blog, docs, or site — it renders a "Run this skill" card:

<div data-pm-skill="voice-of-customer-program"></div>
<script src="https://mohitagw15856.github.io/pm-claude-skills/embed.js" async></script>

💬 Discussion

Voice of Customer Program is one of 581 open-source professional AI agent skills — all SkillSpec L3. Try them all in the browser · ⭐ Star on GitHub · Browse the full catalog