HO
Headline Options
🔵 Stable🕐 updated 2026-06-27
🔷 SkillSpec L3
pm-copy
Generate and pressure-test headline options across proven formulas. Use when asked for headlines, a title, a subject line, a hook, or to improve a weak headline for a page, post, email, or ad. Produces 10–15 headline options grouped by formula (benefit, how-to, number, question, curiosity, social proof), each scored for clarity and specificity, with the top 3 recommended and why.
What to give it
▸What it's for — landing-page H1, blog title, email subject, ad headline, YouTube title? (changes length + style).
▸The subject — the product/post/offer and its single biggest benefit or hook.
▸Audience — who reads it, and the words they'd use.
▸Any constraint — character limit (subject lines, ad fields), tone, banned claims.
✅ The bar it holds itself to
Every skill in this library self-verifies — these are this skill's own quality checks, straight from its definition.
✓10+ options spanning multiple distinct formulas (not variations of one)
✓Each scored on clarity and specificity, not cleverness
✓Top picks are recommended with reasoning + an A/B suggestion
✓Options use the audience's language and the real benefit
✓Character limits respected where the medium demands it
⚠️ What it refuses to do
Do not favour clever over clear — a confusing headline isn't read twice; clarity wins
Do not write clickbait the content can't pay off — the bounce destroys trust and SEO
Do not give one-formula variations — the value is the spread to test
Do not stay vague — "Transform your workflow" says nothing; name the specific outcome
Do not ignore the medium's limit — a truncated subject line is a wasted headline
Install
npx pm-claude-skills add --agent claude # or codex · cursor · gemini · hermes
# or one-line MCP (every skill, any client):
claude mcp add pm-skills -- npx -y pm-claude-skills-mcp
Related skills
🔌 Embed this skill
Drop this on your blog, docs, or site — it renders a "Run this skill" card:
<div data-pm-skill="headline-options"></div>
<script src="https://mohitagw15856.github.io/pm-claude-skills/embed.js" async></script>
💬 Discussion
Headline Options is one of 625 open-source professional AI agent skills — all SkillSpec L3.
Try them all in the browser · ⭐ Star on GitHub · Browse the full catalog