SD
Sales Demo Script
🔵 Stable🕐 updated 2026-07-01
🔷 SkillSpec L3
pm-pmm
Write a product demo script that tells a value story instead of a feature tour. Use when asked to write a sales demo script, structure a product demo, plan demo talk track and flow, or turn a feature list into a compelling demo. Produces a demo script — the setup and discovery hooks, a scene-by-scene flow tied to buyer pain, talk track, 'aha' moments, transitions, and a close with next steps.
🗣 Say this to your agent
“Write a demo script for [product] to a [persona]”“Turn this feature list into a value-story demo”“Structure a 20-minute demo that leads with buyer pain”“Script the talk track and aha moments for our product demo”
What to give it
▸Product — and the persona/buyer you're demoing to
▸Their pain — what problem they're trying to solve (from discovery)
▸The value story — the outcome the product delivers
▸Key capabilities — to show (and which to skip)
▸Proof — data, before/after, or a realistic demo dataset
▸Meeting context — first demo, technical deep-dive, competitive bake-off; time available
✅ The bar it holds itself to
Every skill in this library self-verifies — these are this skill's own quality checks, straight from its definition.
✓The demo opens with the buyer's pain, not the product
✓It shows the shortest path to the payoff, not every feature
✓Each scene leads with value; the feature is the evidence
✓"Aha" moments are explicitly marked
✓Transitions follow buyer logic, not menu structure
✓The close asks for a specific, concrete next step
⚠️ What it refuses to do
Do not do a feature tour or "let me show you the settings"
Do not start clicking before confirming the pain
Do not demo on empty or unrealistic data
Do not rush the "aha" — that's the moment that sells
Do not end with "any questions?" — end with a next step
Install
npx pm-claude-skills add --agent claude # or codex · cursor · gemini · hermes
# or one-line MCP (every skill, any client):
claude mcp add pm-skills -- npx -y pm-claude-skills-mcpRelated skills
🔌 Embed this skill
Drop this on your blog, docs, or site — it renders a "Run this skill" card:
<div data-pm-skill="sales-demo-script"></div>
<script src="https://mohitagw15856.github.io/pm-claude-skills/embed.js" async></script>💬 Discussion
Sales Demo Script is one of 599 open-source professional AI agent skills — all SkillSpec L3.
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