PI
Price Increase Announcement
🔵 Stable
🔷 SkillSpec L3
pm-pmm
Announce a price increase without triggering a churn spike — the rationale, grandfathering, effective dates, the FAQ, and the internal brief so support isn't blindsided. Use when asked to announce a price increase, write pricing change comms, raise prices to customers, or communicate new pricing. Produces the customer email, the FAQ with objection handling, the grandfathering/transition terms, and the internal enablement brief. A pricing-comms craft, not a discount.
🗣 Say this to your agent
“Announce a price increase to our customers.”“Write the pricing change email and FAQ.”“We're raising prices 15% — help me communicate it without a churn spike.”“Draft customer and internal comms for new pricing.”
What to give it
▸The change — old price → new price, which plans, and when it takes effect
▸The real reason — new capabilities, cost pressure, repositioning (the honest one, not a spin)
▸Customer segments — new vs existing, annual vs monthly, enterprise vs self-serve — terms differ
▸The transition — are existing customers grandfathered, phased, or given notice? What's the policy?
▸Guardrails — what reps can offer to save an account, and what they can't
✅ The bar it holds itself to
Every skill in this library self-verifies — these are this skill's own quality checks, straight from its definition.
✓The new price and effective date are in the first few lines
✓The reason is true and value-led, not padded with spin
✓Existing-customer transition terms are explicit
✓The FAQ answers the cancel/lock-in questions honestly
✓The internal brief ships alongside (not after) the customer comms
✓Save guardrails are defined so reps don't improvise discounts
⚠️ What it refuses to do
**Burying the number** in paragraph four — the fastest way to lose trust.
**Over-justifying** with a wall of reasons — one true reason beats five defensive ones.
**Blindsiding support** — angry replies with no talking points is a self-inflicted wound.
**No transition for loyal customers** — a flat overnight jump maximises churn.
**Spin as the reason** ("to serve you better") when the truth is cost — customers can tell.
Install
npx pm-claude-skills add --agent claude # or codex · cursor · gemini · hermes
# or one-line MCP (every skill, any client):
claude mcp add pm-skills -- npx -y pm-claude-skills-mcpRelated skills
🔌 Embed this skill
Drop this on your blog, docs, or site — it renders a "Run this skill" card:
<div data-pm-skill="price-increase-announcement"></div>
<script src="https://mohitagw15856.github.io/pm-claude-skills/embed.js" async></script>💬 Discussion
Price Increase Announcement is one of 832 open-source professional AI agent skills — all SkillSpec L3.
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