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Creator Media Kit

🔵 Stable🕐 updated 2026-06-21 🔷 SkillSpec L3 pm-creator

Build a creator's sponsorship media kit and brand-deal outreach — the one-pager brands ask for, plus a pitch email and a rate card. Use when asked to make a media kit, pitch a brand, land a sponsorship, write a brand-deal email, or set creator rates. Produces a structured media kit (audience, stats, offerings, past work), a personalised outreach email, and a defensible rate card. The creator side of a sponsorship — distinct from a brand briefing a creator.

▶ Run it free — no key needed 📝 Grade your existing draft View SKILL.md ↗

What to give it

Creator & niche — pull positioning from a [[creator-brand-kit]] if available
Platforms + real stats — followers, avg views, engagement rate, audience demo/geo
Offerings — what they'll make: a Reel, a dedicated video, a story series, a newsletter feature
Target brand(s) — for the outreach, and any past brand work / results

✅ The bar it holds itself to

Every skill in this library self-verifies — these are this skill's own quality checks, straight from its definition.

Every deliverable leads with value to the brand, not the creator's clout
Real stats are used or clearly marked as placeholders — never invented
The outreach email is personalised to the brand and ≤150 words
Rates are justified by reach/rights/exclusivity, with bundle options
Negotiation levers and "don't give away free" items are called out

⚠️ What it refuses to do

A media kit that's all vanity metrics and no audience fit
A generic "I'd love to collab!" email with no brand-specific reason
Inventing follower/engagement numbers
A single flat rate with no rationale or room to negotiate usage/exclusivity

Install

npx pm-claude-skills add --agent claude   # or codex · cursor · gemini · hermes
# or one-line MCP (every skill, any client):
claude mcp add pm-skills -- npx -y pm-claude-skills-mcp

Start with

Related skills

🔌 Embed this skill

Drop this on your blog, docs, or site — it renders a "Run this skill" card:

<div data-pm-skill="creator-media-kit"></div>
<script src="https://mohitagw15856.github.io/pm-claude-skills/embed.js" async></script>

💬 Discussion

Creator Media Kit is one of 625 open-source professional AI agent skills — all SkillSpec L3. Try them all in the browser · ⭐ Star on GitHub · Browse the full catalog